Brand health in one number. Updated every morning.
Daily brand score across 8 reputation pillars. Live alerts when sentiment moves. A one-page report you can hand to the CEO before any board meeting. AI search included.
14-day free trial on one brand. No card needed.
Who this is for
Built for comms leaders who answer to the board for brand health.
You are a CMO, Chief Communications Officer, Head of Brand, or Head of Corporate Affairs. You own brand sentiment as a board-reported KPI. Before every board meeting, the CEO asks for a one-page brand health update. Today you stitch that answer together from three tools that do not talk to each other: a social-listening firehose, a media-monitoring clippings feed, and Google Alerts. None of them give you a single number you can defend. You need a daily brand score, a 90-day trend line, share-of-voice against your named competitors, and a one-page report you can hand to the CEO without reformatting. You also need AI-search coverage, because that is where new buyers form their first impression of you in 2026.
What you need from brand monitoring software.
Four things comms leaders ask for. We built all four into one platform.
One number your CEO can read in 10 seconds
A daily brand health score across eight reputation pillars, updated every morning. When the CEO asks how the brand is doing this week, you answer with a score and a trend line, not a spreadsheet.
Alerts before the news cycle does
When sentiment moves or a high-reach source publishes about you, your team gets an alert with the source link within minutes. A story breaking on Friday at 5pm should not be a surprise on Monday at 9am.
AI search coverage no other tool gives you
We track what ChatGPT, Perplexity, Google AI Overviews, Claude, and Copilot say about your brand. New buyers form their first opinion in an AI answer box. You need to know what that answer says.
Share-of-voice against named competitors
See how your brand score compares to the brands you compete with, across the same eight pillars, updated at the same cadence. Bring the comparison to every QBR.
How Reputation Scorecard helps
Corporate Brand Monitoring: one number, every morning.
Our brand monitoring software replaces the three-tool patchwork with a single daily score. We read public news, social posts, review sites, forums, podcasts, video transcripts, and AI-search results every morning, score your brand across eight reputation pillars, and put a trend line in your inbox before your first meeting.
The one-page CEO-ready report is generated automatically. Share it with the board before you walk into the meeting. No reformatting. No manual work. No three-tool stitching.
See Corporate Brand MonitoringWhat Corporate Brand Monitoring includes
- Daily brand score across eight reputation pillars, updated every morning
- Sentiment trend lines for the past 7, 30, and 90 days
- Live alerts via email and in-app inbox within minutes of a story breaking
- AI-search coverage: Google AI Overviews, Perplexity, ChatGPT, Claude, Copilot
- Share-of-voice comparison against up to 10 named peer brands
- One-page CEO-ready brand health report, downloadable any time
- Evidence Hub with every source used, ranked and dated
14-day free trial on one brand, no card. $199/month for one brand. $799/month for five brands. $2,499/month for twenty brands.
Three ways comms teams use Reputation Scorecard.
Real scenarios from the people this platform was built for.
The Monday board call
You walk into the 9am board meeting with a one-page brand health PDF. The CEO opens with how was last week and you answer with a score, a trend line, a top story, and a share-of-voice number. Two minutes, not twenty.
The Friday-evening crisis
A negative story breaks on Friday at 5pm. By 5:08pm you have the alert, the source link, the impact estimate, and a sentiment-trend snapshot. You brief the CEO and the General Counsel before you leave the office, not at 7am Monday.
The AI-search audit
You ask what does ChatGPT say about us this week and get a side-by-side view of Google results, the Perplexity answer, the ChatGPT answer, the Google AI Overview, and the Copilot answer. You spot a factual error and your team requests a correction the same day.
Questions comms teams ask before buying.
How is this different from the brand monitoring tools we already have?
Most brand tools give you a firehose of mentions. We give you one daily score, a trend line, and a one-page report. Less noise, more signal. If your CEO wants a number, not a dashboard, this is for you.
Do you track AI search results like ChatGPT and Perplexity?
Yes. We track what AI search tools say about your brand: Google AI Overviews, Perplexity, ChatGPT, Claude, and Copilot. When a buyer asks one of those tools about your company, you see the answer the AI gives, side by side with regular search results, scored on the same scale.
How fast do alerts arrive?
Most alerts land in your inbox within 5 minutes of the source publishing. Slow-moving sources (a handful of forums, a handful of podcasts) can take up to 60 minutes because of how those sites publish.
Can we use this alongside our existing PR agency?
Yes. Most of our customers do. The agency runs strategy and outreach; we run measurement and alerts. The two work together, and our weekly score gives you a clean way to grade the agency's work over time.
Can we export the data to our own BI tools?
Yes. CSV export is included on every plan. API export is available on Portfolio and Network plans for live feeds into Tableau, Power BI, or your data warehouse.
Watching your CEO's personal reputation too?
Comms teams often share oversight of the CEO's personal brand with the People team. Executive Team Monitoring gives each leader their own scored profile, updated weekly, with live alerts when something changes.
Not a comms team?
We also have dedicated pages for the buyers below.
Get your brand score in your inbox tomorrow morning.
14-day free trial on one brand. No card. No call.