The Science

The Science Behind Your Score

8 evidence-based pillars, rigorously weighted and independently verifiable. Every score point traces back to a specific, real-world data point.

01

Search Control

What appears when someone searches for you. Search results, autocomplete, and featured snippets you can influence.

02

Social Influence

Your reach and engagement across social platforms. Follower quality, post frequency, and interaction patterns.

03

Authority Proof

Certifications, awards, board memberships, speaking engagements, and external endorsements of your expertise.

04

Brand Consistency

How uniform your story is across all platforms. Bio alignment, visual identity, and messaging coherence.

05

Transparency & Trust

Exposure of personal data, data breach appearances, leaked credentials, and digital hygiene vulnerabilities.

06

Public Profile

The completeness and quality of your publicly visible professional profile.

07

Endorsements

Recommendations, reviews, and testimonials from others about you.

08

Crisis Readiness

Your preparedness for reputation threats. Response plans, monitoring coverage, and recovery capability.

Every Score is Backed by Evidence

We do not guess. Each pillar score is calculated from real evidence items found across the web, analyzed by AI for identity confidence, integrity, and impact. No opinions. Just data. Weights are calibrated by industry benchmarks and continuously refined by aggregate anonymized data.

See Your Scores

See your own 8-pillar Reputation Score

Your full Reputation Score, broken down across all 8 pillars, in 2 minutes.

GDPR Compliant
SOC 2 Type II
Post-Quantum Cryptography
ISO 42001